About us

With more than 65 years in the toy business and 700+ stores worldwide, Toys“R”Us® is known as the toy authority for generations of parents and children alike.
Marketing Services and Commercial Projects Operation Company (Tasweeq) is the master franchisee of Toys R Us in Saudi Arabia. We started our operations in Saudi Arabia in 1996. Since commencing our operations, we reinforced our presence in Saudi Arabia with a network of 16 stores across Jeddah, Riyadh, Dammam, Abha, Madina, Jazan, Al Ahsa, Burayda and Dhahran.
To ensure a happy shopping experience for customers, we offer more than 20,000 of the best toys, games, indoor and outdoor sporting goods, figurines, building blocks, puzzles, board games, remote-controlled cars, dolls, art and craft toys, role play costumes and many other classic toys that inspire creativity and develop cognitive skills.